Mevacor

SELECT: A CASE STUDY IN INNOVATIVE CONSUMER BEHAVIOR STUDY STRATEGIES

by A R Replogle, P Midgette, S J Levy, J G Levine, E L Hemwall
Replogle A R.et al. SELECT: Case Study. SelfCare 2010;1(4):124-135

SELECT (Self Evaluation of Lovastatin to Enhance Cholesterol Treatment) was a self-selection study simulating consumer decision-making behavior in a real-world OTC setting.

AN HISTORICAL PERSPECTIVE TO INFORM FUTURE DIRECTIONS

by Hemwall E
Hemwall E. An historical perspective to inform future directions. SelfCare 2012;3(5):108-110